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What Happens Behind the Scenes at Toyota's California-Based Design Center?

Have you ever wondered what goes on behind the scenes at CALTY Design Research, Inc.? The process at CALTY Design Research, Inc. is long and filled with modern computer aids, including digital models and 3D printing, and good old-fashioned techniques, like milling clay, fabric sampling, and pen-and-paper concept sketches.

Would you like to experience the design, technology, and performance of a Toyota vehicle firsthand? Visit Frank Fletcher Toyota to see the finished products of years of hard work and innovation in our new Toyota inventory!

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Toyota's A.I. Research Puts it on MIT Technology Review's Radar

In January 2016, Toyota opened up a new company dedicated to developing artificially intelligent machines. The Toyota Research Institute (TRI) is led by CEO Dr. Gill Pratt, formerly a roboticist for DARPA. This big step forward by an automaker caught the attention of the MIT Technology Review. On its list of the 50 Smartest Companies of 2016, Toyota ranked 17th, ahead of Microsoft and Intel.

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Toyota Protects Wildlife with IUCN Partnership

The International Union for Conservation of Nature conducts assessments of threats, present and future, to the survival of all different kinds of species, and makes this information readily available to conservation scientists around with world on the IUCN Red List of Threatened Species.

The IUCN is one of the most accepted international standards for the conservation status of species. What we mean is...

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Toyota Tundra Breaks Million Mile Mark and Keeps on Trucking

Today, Toyota issued a press release announcing an amazing feat for a 2007 model year Tundra pickup. Loyal customer, Victor Sheppard, definitely got the most out of his purchase nine years ago. As the truck's original owner, Sheppard has amassed more than one million miles, all on the original engine and transmission...

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Not a Shadow of a Doubt: The 2016 Toyota Tacoma

Groundhog Day means winter could go one of two ways -- longer or shorter. No matter which way it goes, if you're behind the wheel of a 2016 Toyota Tacoma, you're ready to handle what's next.

With this capable 4x4 pick-up, you're in store for nothing less than a good time, regardless of where you're headed.

 

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The Future, Now: the Toyota FCV Plus Concept

Our favorite Japanese automaker already has a hydrogen fuel-cell vehicle - the Mirai - but at the 2015 Tokyo Motor Show we saw something that looks like it came right out of the future: the Toyota FCV Plus Concept car. With a look that's a cross between a car from the future and an aquarium, it offers a minimalistic interior that looks surprisingly comfortable for four passengers, a heads-up display that takes the role of a traditional instrument panel, and can even be used as emergency backup power for a building! See it below and understand why our jaws are on…

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No Surprise Here: Camry Holds Mid-Year Top Spot

  Being a Toyota dealership, we already know the 2015 Camry is a great car. We're partial to its myriad tech and safety features, classic good looks, and we love its combination of fuel efficiency and performance. We're probably a little biased, but you don't have to take our word for it. The numbers show that more and more customers are choosing Camry, and we couldn't be prouder. A recent MotorTrend report shows Camry leading the midsize pack with 215,816 units sold, year-to-date. That's almo
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